If you haven't started your own blog yet, here are 5 reasons to understand why it's a good idea to start, right now!
1. Personal branding
"You are a brand" - you probably have heard that advice before, and by starting your own blog, you are shaping and enhancing your personal brand.
You need to take care of your personal development and how you are perceived by the outside world. The most important asset you own is "You" and you need to make sure that your skills and knowledge that you gained during your work and life experiences are correctly marketed and conveyed to the world.
2. Blogging gives you superpowers
Remember those school days where you looked with glittering eyes to the teacher as he explained wonders about maths, physics, programming...etc.? Well, he might not be that knowledgeable after all, but the simple act of sharing information makes you an expert!
3. Paying back to the community
You probably have used community resources through out your professional career and benefited from the wealth of information that great heroes shared in open source projects, blog posts, websites ...etc. If that is the case, they pay it forward! A blog is a wonderful way to share your own knowledge and experience for the benefit of the community that is both cheap and effective.
4. Get valuable feedback
Not all your ideas are great! And maybe there is a better way to solve a problem. How would you know about that if you don't receive the valuable feedback from the community?
Blogging gives you the chance to meet new people, spread around the globe, and to get their valuable feedback.
Believe me, this reason alone is worth the effort of blogging.
5. Advance in your career
Blogging can open up new doors and help you reach other employers or investors. You might have gained good knowledge about management for example, but you are not on a management career path. Blogging about management might give you a better chance to switch your career.
Thinking about launching a new startup? Well, consider your blog as an appendix to your business plan that might help you in gaining investors' trust.
What about an employer having a particular problem that you already solved?
There might be hundreds of other reasons to blog, what are yours?